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CHRC Newsletter

CHRC Newsletter
January 2009

Happy New Year 2009!

Despite the gloomy economic picture that closed out 2008, CHRC is feeling positive and hopeful about 2009. HRSDC continues to support our work, and we are finding partners at DCH and in Industry Canada to help us move forward on important new initiatives. The words of the Conference Board of Canada's report on Arts and Culture as Cornerstones of the Creative Economy (August 2008) position us well as we look to the future:

"Traditionally, the culture sector has been recognized for its multi-faceted role in contributing to individual and community development, social cohesion, and quality of life; however, in recent decades there has been growing understanding and examination of the substantial economic contributions of arts and culture industries and of their central role in the creative economy."

The Web site


We are starting the New Year with a fresh face! Check out the web site, surf it and enjoy the new look and feel - while accessing the same great content and information that you have been used to.


Digital Media Content Creation Technology Roadmap


We have been tracking the progress of the Digital Media Content Creation Technology Roadmap (DM TRM) in recent newsletters. It will be released in January. [You will note that the name has changed from New Media to Interactive Media to Digital Media - reflecting the breadth and fluidity of this industry! CHRC is going forward with Digital Media which seems to best capture our scope and intent.]

The DM TRM will identify six high priority technology projects that will assist Canadian Digital Media content creators in meeting future market demands; and several related skills development and other HR issues and how they can be addressed.

The DM TRM also calls for a National Digital Media Strategy, "an overarching strategic framework guide the policies, program development and regulations that affect Digital Media to ensure that they are coordinated and complementary to enable maximum growth of the industry."

In terms of Next Steps, the DM TRM recommends a Phase II implementation:

  • Establish an Implementation Committee with a clear communications strategy to approach and enlist collaborators. This should be led jointly by CHRC and CIAIC; operating funding for the Implementation Committee should come from HRSDC and Industry Canada.

  • Prioritize the projects identified in the DMCC TRM as short term, medium term and long term.

  • Define the objectives, expectations, funding, work plan, and milestones for the short term projects. Each project will have its own "project management" node that will encourage momentum, collaboration, information sharing and accountability.


Other Upcoming Releases


In the opening weeks of 2009 CHRC will be releasing several products.

Music Marketing Course: Release has been delayed, but we're now ready to go, and "Welcome to the Future, A Guide to Marketing Music in the New Economy" will be released in late January. This course document has a series of tantalizing Units, including Marketing; Marketing Basics; Knowing Your Customer (All you need is love); The Marketing Plan; Nuts and Bolts, Tried and Mostly True; It's Not Your Father's Oldsmobile; Been There, Still Doing It (and T-shirts too!), New Kids on the Block; and Catching up with the Rest of the World." This course document will be available for members on the web site for personal use, and for adoption for and adaptation to course curriculum, workshops, seminars etc.

Compensation Study for Arts Administrators: This update of the 2003 National Compensation Study for Arts Administrators, is based on responses from 218 not-for-profit arts organizations. The focus is on management and administrative positions, and includes data on base salary, employee benefits and perquisites, as well as a number of other human resources issues. Tables for each of the 21 generic positions in the areas of General Management, Finance and Accounting, Human Resources, Information Technology, and Other, include 2008 and 2003 data for comparison purposes. The survey instruments used in both studies were the same. The survey will be released at the beginning of February and will be available on CHRC's web site.

"[CHRC's survey on Location Managers' training gaps analysis] really made me sit back and realize all the various duties my job entails and how many, many skills I have developed."

Mark Moore.
Location Manager

Competency Charts and Profiles: Charts and Profiles for Showrunners and Location Managers in the film and television industry, and Interactive Media Producers in the digital media industry, will be released in February. The corresponding Training Gaps Analyses will be available in March. (This exercise has been particularly helpful for Showrunners - a new position in the film industry that is central to productions but not fully understood.) These invaluable tools can help individuals to describe their abilities and define their training needs; they can help educators and trainers to develop appropriate curriculum and workshops to provide suitable and necessary training for industry needs; and they can help employers to develop job descriptions for the positions they need to fill.

Business Skills for Producers: For release in mid-February, this course content will be for a three-day workshop designed to target business owners and operators in film, television and interactive media who are seeking business and management training. Workshop content will include: Business Planning, Traditional Content Distribution, New Portals and Mechanisms for Content Distribution, Trends Concerning Participatory Audiences, Basics of Marketing, Sector Specific Marketing Processes and Tools, Marketing through New Media, Emerging Issues with Copyright and IP, Financing Options, Business Models, Negotiation Skills and Leadership Skills.

Production Accountants: Also for release in February is the course outline, itinerary and sample exercises for training Production Accountants in the film, television and digital media industries. The course will provide sound practical knowledge and skill development for production accountancy in the creative industries, including indigenous and foreign production - governance, reporting and compliance for both independent and studio-based production programs. Differences in production accountant practices for stand alone, independent production versus studio-based and co-production activity will also be examined.


Film and Television Meetings


The NTAC for Film and Television - November 2008

The second meeting of the National Training Advisory Council for Film and Television was held at the National Arts Centre in Ottawa on November 28. A highlight of the day was certainly the dynamic presentation of Dinah Caine, CEO of Skillset, the British sector council for the creative industries. Also on the agenda was discussion of priority HR issues for the film and television industry. The impact of new technology was a recurring theme: how to keep up with, or rather ahead of, the curve in the area of new technology which is sweeping through all parts of production? CHRC has undertaken to consider ways to address this issue, under the guidance of its Film and Television Steering Committee.

The Regional Training Organizations for the Film and Television Industry

The day before the NTAC meeting CHRC organized the first meeting of Regional Training Organizations (RTOs). Represented around the table were RTOs from Saskatchewan (SaskFilm and SMPIA), Manitoba (Film Training Manitoba) and Quebec (RFAVQ); and emerging RTOs in BC, Alberta, Ontario and Atlantic Canada. Efforts will be made to draw the northern territories into the network. There was helpful sharing of information on training initiatives, challenges and successes. The RTOs were supportive of the efforts being made by the Health and Safety Working Group of the NTAC to find common ground on health and safety standards across the country. They will be key agents in promoting standards in this area. Conversely, health and safety issues are an important rallying point for emerging RTOs to take action on and establish themselves. It is hoped that the RTOs can meet again at Prime Time in February.

The Film and Television Health and Safety Working Group

The Film and Television Health and Safety Working Group also met the day before the NTAC to review the course content outlines for courses on Set Safety Awareness and Set Etiquette. CHRC will now seek funding to develop these outlines into workshops which can be adopted and delivered across the country, possibly through the RTOs.


Building Careers in Heritage


We're delighted that the youth internship programme Building Careers in Heritage will be renewed in 2009/2010. CHRC will again be administering the programme - the call for proposals is on our web site, with a February 1, 2009 deadline. (Unfortunately, however, it does not appear as if the Career Focus programme will be renewed.)


CRTC 2008-11 Brief


CHRC submitted a brief on CRTC Notice of Public Hearing 2008-11 on broadcasting in new media, in response to the question: Are incentives or regulatory measures necessary or desirable for the creation and promotion of Canadian broadcasting content in new media? CHRC's main point is to link the national training strategy to tangible benefits packages.


Upcoming Music Industry Education Committee meeting


In June, the Music Industry NTAC established two committees to address the recommendations in the National Training Strategy on Professional Development and on Formal Education respectively. Given the crossover of issues between PD and formal education, it has been decided to combine those committees into a single "Music Education Committee", with representatives from colleges, universities, music industry associations, and professional associations. The Committee will meet in February to address issues such as the possibility of building a national Music Industry Training Database, and the coordination and delivery of "music business" professional development and one-year courses.


Our valued Members – and renewal!


Letters have gone out across the country to remind you to renew your CHRC membership. We can't tell you how important membership is to our council. Of course it provides CHRC with a modest revenue stream to allow us to undertake projects that wouldn't fall within the objectives of our government funders. But more importantly, our members provide us with an invaluable network to and in the cultural sector, with a unique HR perspective and interest. There is an added benefit for membership this year: all course content documents will now be available on the For Members section of our website.

We look forward to continuing to work with you all to address HR challenges facing employers, artists and cultural workers. Thank you for renewing!


Please keep in touch…


Don't hesitate to get in touch with us if you have questions, concerns and comments. Staff are at 613-562-1535, at the following extensions and emails:

Susan Annis, Executive Director - Extension 22 -

Erma Barnett, Finance Officer - Extension 29 -

Geneviève Chassé, Manager, Communications and Marketing / Youth Internship Programme Coordinator - Extension 31 -

Lucie M. D'Aoust, Sr. Project Manager - Extension 21 -

Michael Lechasseur, Web Coordinator - Extension 26 -

A list of 2008/2009 Board members can be found on CHRC's web site at