Careers in Culture – Careers in Music and Sound Recording

> Developing your demo

A good demo can be the difference between employment and unemployment as well as the key to a record deal. Although A&R reps (Artist and Repertoire representatives) are bombarded with CDs on a daily basis, they are always on the lookout for artists who are original, can sell records, and have that indefinable “spark” that sets them apart from the crowd. The spark is up to you, but here are some basic tips for a top-notch demo.